How to get online reviews for your business

Imagine you're searching for a mouthwatering burger joint, a delectable curry, or a reliable electrician in your vicinity; regardless of what you're seeking, where you turn matters. And these days, the first destination is often a search engine like Google, Bing, Yahoo, or Google Maps.

Selecting the perfect spot isn't merely about choosing a restaurant or establishment; it's about examining their reviews to ensure they have a favourable online reputation. This trend is on the rise in a world where the internet is at our fingertips. Without tangible proof, it's challenging to determine the quality of a product or service. Whether you're exceptional or not, your business won't attract foot traffic or online visitors unless your Google rating is stellar.

The significance of positive reviews is ever-growing, holding remarkable sway over both your current standing and future achievements.

How It impacts my business?

Online reviews have become a powerful tool that greatly impacts businesses in today's digital age. With the rise of e-commerce and the ease of accessing information online, consumers heavily rely on reviews before making purchase decisions. These reviews not only provide valuable insights into the quality of products or services but also shape consumers' perceptions and influence their buying behavior. Positive reviews can boost businesses by attracting more customers and building trust, while negative reviews can have a detrimental effect on a company's reputation. Moreover, online reviews can also play a significant role in search engine rankings, as search algorithms take into account the quantity and quality of these reviews. Therefore, businesses need to actively manage and respond to online reviews to ensure customer satisfaction and maintain a positive online presence.

The key finding from the 2022 Local Consumer Review Survey:

• 98% of consumers read online reviews for local businesses

• 76% of consumers “regularly” read online reviews when browsing for local businesses, compared to 77% in 202

• 87% of consumers used Google to evaluate local businesses in 2022, up from 81% in 2021

• Google is the most trusted review platform across all industries.

• Only 3% of consumers would consider engaging a business with an average star rating of two or less stars — down from 14% in 2020

• 37% of consumers only leave positive review

How can you get more reviews for your business?

1. Make sure customers can quickly leave online business reviews. Using a Tap and review card is the simple and easiest way.

2. Ask your customers to leave a review online.

3. Handle negative reviews appropriately.

4. Leverage online reviews to improve your business.

5. Incorporate positive reviews into your marketing.

Getting more reviews for your business is crucial for its success. One effective way to encourage customers to leave reviews is by providing exceptional service. When customers have a positive experience, they are more likely to share it with others. Another strategy is to ask customers directly for their feedback. This can be done through personalized emails or by including a review request on your website. Additionally, offering incentives, such as discounts or freebies, can motivate customers to leave reviews. It's also essential to make the review process as simple as possible. Provide clear instructions on where and how to leave a review, and consider utilizing review platforms that are popular among your target audience. By implementing these strategies, you can increase the number of reviews for your business, ultimately attracting more customers and boosting your reputation.

Get your Tap and Review Card now and start collecting review today.